Palazzo della Moda (Brunner)

Catalog Level
Items (Cataloging Focus)

Title Proper/Title Text
Palazzo della Moda (Brunner)

Name of Publisher/Creator Identity
Brunner & C. Como

Date of Publication/Creation Date
1911 ca.

Dimensions Description
14 x 9 cm.

Inscription Language
Italian (Language)

Descriptive Note Text

This black and white photo postcard shows an exterior view of the Palazzo della Moda.

The building presents a long façade running along the street, crowned with bulbous domes topped with tall finials. The domes are ringed with small urn-shaped ornaments at their bases and each pierced by small medallion windows on their drums.

Below the domes, the façade is organized with a strong sense of classical rhythm: paired pilasters divide the wall surface into bays, framing tall arched windows on the ground floor and smaller oval windows above. 

At ground level, a large arched entrance is sheltered by a broad canvas awning, over which a sign reading "PALAZZO DELLA MODA" is mounted. Low balustrades run along sections of the upper roofline and terrace. In the foreground, wo pedestrians — a woman in a long white dress carrying a parasol, and a companion in dark clothing — stroll past the building, giving a sense of scale. 

Current Repository/Geographic Location
Cristina Della Coletta Private Collection (San Diego, USA)

Current Repository Numbers
CDC-PC-PFAS-0016